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Co-Founded by Laurence Newman and Andrew Showman, CURRENTBODY.com is the only website specialising in beauty devices for home use
Specialist online retailer of electrical beauty products
NVM invested £5m development capital.
NVM Private Equity (NVM) has led a £5 million growth capital minority investment into Manchester-based CURRENTBODY, an online retailer for home-use beauty devices. Having achieved exceptional sales growth in the last year, the investment will help support its next phase of expansion, allowing the company to accelerate its strategic initiatives and support working capital requirements.
Co-Founded by Laurence Newman and Andrew Showman, CURRENTBODY is the only website specialising in beauty devices for home use. Recently named number 22 in the Northern Tech 100 – a rank of the top 100 fastest growing tech companies in the North – this growth is not only a reflection of CURRENTBODY being the pioneers in beauty device e-commerce but also demonstrates the rapid progress of the at-home beauty technology sector.
The global beauty devices market is expected to witness a compound annual growth rate (CAGR) of 19.1% during the period 2017 – 2023 according to P&S Market Research, and is estimated to be worth $94.4 billion by 2023. Safe, effective devices allow consumers to access the same advanced technology used by professionals in salons, spas, and clinics – but in the comfort of their own home, in their own time and in most cases at a fraction of the price.
Home to the biggest brands including L’Oréal’s market leading Clarisonic, NuFACE,SmoothSkin, Tria, Wellbox, iluminage, FOREO and more, CURRENTBODY are truly thought leaders in this niche area of beauty. With a live web chat function to give personal expert advice, experienced customer support staff, and a range of ‘how to’ videos and rich content, CURRENTBODY offers the largest selection of clinically proven electrical health and beauty products in the world.