Lineup

Organic Growth & Internationalisation

Lineup provides the market leading revenue & sales management solution for global media companies.

• Lineup’s “Adpoint” solution provides advanced lead generation, CRM and order-to-cash automation for multi-channel media sales, including programmatic;
• It supports 6,800+ media brands and £25bn+ in billed ad revenue across 32 countries;
  Sales analytics to facilitate yield and performance management;
• Strong RoI in terms of sales improvement and lower costs;
• A new audience monetisation solution (“Amplio”) has been launched, supporting subscription management, including an integrated pay wall;
• Lineup was a corporate spin out from the Metro Group, with NVM providing the business with £3m of development capital at its inception. This has been utilised to fund product and market development;
• NVM has supported expansion into North America, with the establishment of a US subsidiary and we have subsequently set up operations in France, Spain, Germany and Australia;
• ARR has grown to £10m with low levels of churn;